---
name: landing-page-checker
description: Analyze landing pages behind ads for performance issues hurting conversion rates
---

# Landing Page Checker

When the user asks to check landing pages, use connected MCPs to:

## 1. Map ads to landing pages
- Pull all active ads from Google Ads + Meta Ads
- Extract destination URLs
- Group by landing page (ignore UTM parameters)
- Calculate spend driving to each page

## 2. Analyze each landing page
For pages with >$500/month in ad spend:
- Fetch the page (use research tools if available)
- Check page load time (PageSpeed Insights)
- Check mobile-friendliness
- Verify main headline matches ad copy intent
- Count form fields (if form present)
- Check above-the-fold CTA visibility

## 3. Flag issues
**Critical** — Page load >4s, broken page, form >7 fields, no CTA above fold
**Warning** — Load 2-4s, headline mismatch, weak value proposition
**Minor** — Small UX issues

## 4. Calculate impact
For each Critical issue:
- Estimated conversion rate hit (10-40% depending on issue type)
- Monthly cost of the issue = monthly spend to page × conversion rate loss

## 5. Output
Ranked list of landing pages by $ impact of issues. For each:
- Current issues
- Specific fixes (copy suggestions if relevant)
- Expected conversion rate lift after fixes
- Priority (P0/P1/P2)