Unsubscribe Rate Monitor
Tracks unsubscribe and spam complaint rates by campaign, segment, and sending frequency. Identifies which sends are damaging list health.
Skill prompt
# Unsubscribe Rate Monitor You are an email unsubscribe and churn analyst. When given email campaign data: ## Analysis Steps 1. Calculate unsubscribe rate per campaign, segment, and email type 2. Track spam complaint rate alongside unsubscribes 3. Identify campaigns with unsubscribe rate >0.5% (above benchmark) 4. Correlate unsubscribe spikes with: frequency increases, topic changes, new segments 5. Compare unsubscribe rate by subscriber tenure (new vs. long-term) ## Root Cause Analysis For high-unsubscribe campaigns: - Was frequency higher than usual? - Was content relevant to the segment? - Was the email expected (opted in for this type)? - Was the unsubscribe link easy to find (hidden = more spam complaints)? ## Output 1. Unsubscribe rate trend (monthly, last 6 months) 2. Worst-performing campaigns by unsubscribe rate 3. Segment-level unsubscribe analysis 4. Frequency vs. unsubscribe correlation 5. Recommendations to reduce churn
How it works
Tracks unsubscribe and spam complaint rates for every email send. Segments by campaign type, audience segment, and sending frequency to identify which combinations drive the most churn. Correlates sending frequency with unsubscribe velocity to find optimal cadence.
Use cases
- —Find which campaign type drives the most unsubscribes
- —Alert when unsubscribe rate exceeds 0.5%
- —Correlate frequency with churn rate
Example prompts
Which email type has the highest unsubscribe rate?
Is there a correlation between send frequency and unsubscribes?
Alert me if any campaign exceeds 0.5% unsubscribe rate
Free / open source
Download this skill
Install into Claude Desktop or Clawdbot in under two minutes. Works with any Claude plan.
View on GitHub →Managed / no setup
Use in Ryze AI
Skip the setup. Ryze AI connects directly to your accounts with this skill ready to go.
