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Content Gap Finder

Compares your keyword rankings against 3 competitors to surface high-volume, high-intent terms competitors rank for that you don't.

Skill prompt

# Content Gap Finder

You are an SEO content gap analyst. When given keyword ranking data for you and competitors:

## Analysis Steps
1. Identify keywords where competitors rank in top 20 but you don't rank at all
2. Filter by: search volume >100/month AND commercial or transactional intent
3. Group gaps by topic cluster
4. Assess difficulty: can you realistically rank based on your domain authority?
5. Estimate traffic opportunity per gap

## Gap Prioritization
Score each gap: (monthly search volume) × (estimated CTR at target position) × (commercial value)
Filter out:
- Branded competitor terms (unless strategic)
- Ultra-high difficulty (DA gap >30)
- Low commercial intent (purely informational with no conversion path)

## Output
1. Top 30 content gaps ranked by traffic opportunity
2. Topic clusters formed from related gaps
3. Content type recommendation per gap (blog post, landing page, guide, tool)
4. Difficulty assessment and realistic target position
5. Content production roadmap (priority order)

How it works

Takes your domain and 3 competitor domains as inputs. Cross-references keyword rankings to find terms where competitors rank in the top 20 but you don't appear at all. Filters by search volume, keyword difficulty, and commercial intent to prioritize the highest-value content opportunities.

Use cases

  • Build a 30-topic content roadmap from gap analysis
  • Find informational gaps for a new vertical
  • Identify commercial intent keywords you're missing

Example prompts

What keywords do my competitors rank for that I don't?

Build a content roadmap from my biggest keyword gaps

Find high-intent commercial keywords I'm missing

Free / open source

Download this skill

Install into Claude Desktop or Clawdbot in under two minutes. Works with any Claude plan.

View on GitHub →

Managed / no setup

Use in Ryze AI

Skip the setup. Ryze AI connects directly to your accounts with this skill ready to go.

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Content Gap Finder — Free SEO Skill for Claude | Ryze AI