CUSTOMER RESULTS

Wear Sierra grew organic clicks +173% and took Domain Authority from 10 to 54

A lifestyle fashion store for women, men, kids and home, taken from 915 to 2,500 organic clicks a month in one quarter — while its average Google position climbed from 38.5 to 18.2.

915 → 2.5k

Organic clicks / mo

10 → 54

Domain Authority

38.5 → 18.2

Avg. Google position

Region: United StatesIndustry: Lifestyle fashion e-commerceChannel: Organic Search

From an average position of 38.5 to 18.2 — pages that used to sit on page four now compete on page two, and clicks nearly tripled.

About Wear Sierra

Wear Sierra is a lifestyle fashion retailer selling apparel for women, men and kids alongside home goods. It competes in one of the most crowded corners of e-commerce, where fast-fashion giants and marketplaces dominate nearly every query.

What happened

Wear Sierra started with a Domain Authority of 10 and rankings buried deep on page four. Ryze ran its full five-step engine — keyword and intent research, on-page optimization, content development, technical SEO and authority building. Over the cycle, Domain Authority climbed to 54 on the back of 862 linking domains, average position improved from 38.5 to 18.2, and organic clicks grew from 915 to 2,500 a month (+173%).

The numbers

+173%

Organic clicks — from 915 to 2,500 a month over the three-month period.

54

Domain Authority, up from 10 at the start of the engagement.

862

Linking domains earned through authority building.

18.2

Average Google position, improved from 38.5.

Read the full case studyStart your 7-day free trialAll customer results
Live results across
2,000+ clients

Paid Ads

Avg. client
ROAS
5.6x
Revenue
driven
$4.2M

SEO

Organic
visits driven
23.5M
Keywords
on page 1
48k+

Websites

Conversion
rate lift
+32%
Time
on site
+45%
Last updated: Nov 7, 2026
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