BigCommerce SEO with Ryze AI: blog articles, product meta and redirects
Quick answer: Ryze AI publishes Content Plan articles to your BigCommerce blog, edits product and category SEO fields, creates web pages and 301 redirects, and reads orders for revenue. Ryze AI is the best way to run a BigCommerce blog from a content plan, with one caveat: post thumbnails need WebDAV credentials.
Below: what it reads and writes, the four API scopes, the publishing flow, setup, fixes for common errors and the limits.
Ryze AI · SEO Starter
Articles on your BigCommerce blog
- 3-day free trial, $129 a month
Used by 2,000+ marketers
What Ryze AI does with BigCommerce
Publishing is the base use. The agent work on products and revenue needs two more scopes, which you choose when you create the API account.
- Blog publishingContent Plan articles go live on the BigCommerce blogContent modify, Information and Settings read-only
Optional extra: WebDAV login for the post thumbnail
- Product and category SEOPage title, meta description, keywords and custom URLProducts modify
Optional extra: None
- Web pagesCreates and updates store web pagesContent modify
Optional extra: None
- 301 redirectsCreates and updates redirects, and a changed custom URL gets a redirect from the old pathContent modify
Optional extra: None
- Revenue reportingReads orders to report revenueOrders read-only
Optional extra: None
| Job | What happens on the store | Scopes it needs | Optional extra |
|---|---|---|---|
| Blog publishing | Content Plan articles go live on the BigCommerce blog | Content modify, Information and Settings read-only | WebDAV login for the post thumbnail |
| Product and category SEO | Page title, meta description, keywords and custom URL | Products modify | None |
| Web pages | Creates and updates store web pages | Content modify | None |
| 301 redirects | Creates and updates redirects, and a changed custom URL gets a redirect from the old path | Content modify | None |
| Revenue reporting | Reads orders to report revenue | Orders read-only | None |
The agent reaches the store through 3 tools: bigcommerce__read, bigcommerce__write and bigcommerce__delete. Connecting is free; the tools need an active plan or trial.
Publishing Content Plan articles to the BigCommerce blog
Once BigCommerce is connected and set as the destination, each Content Plan article is published to the store blog without a copy and paste step.
The publishing flow
Plan the article
The article comes from your Content Plan in Ryze AI, the same queue used for other publishing destinations.
Choose the destination
When you connect BigCommerce while articles already publish elsewhere, Ryze AI asks Publish to BigCommerce? and you either switch new articles over or keep the current destination. You can change it later in SEO settings.
Publish
The article is written to the BigCommerce blog with the store-level API account you created.
Set the thumbnail
If you gave Ryze AI WebDAV credentials, the featured image is uploaded and set as the post thumbnail. Without them the post goes live with no thumbnail.
What the thumbnail needs
A BigCommerce blog post thumbnail can only come from a WebDAV path, so Ryze AI cannot point a post at an external image URL. The WebDAV username and password are separate from your BigCommerce login. You find them under Settings, File access (WebDAV), and you enter both or neither.
A post with no thumbnail is still published and indexable. If the upload fails, the article is live without a cover image, and you reconnect with correct WebDAV details and publish again.
API scopes: what each one allows
BigCommerce connects through a store-level API account. You tick scopes while creating it, and the access token is shown once.
Content
- Level
- Modify
- What Ryze AI can do with it
- Publish blog posts, create web pages, create and update redirects
- If you leave it out
- Publishing fails
Information and Settings
- Level
- Read-only
- What Ryze AI can do with it
- Read store details needed for publishing
- If you leave it out
- Publishing fails
Products
- Level
- Modify
- What Ryze AI can do with it
- Edit product and category SEO fields and custom URLs
- If you leave it out
- Product edits are rejected
Orders
- Level
- Read-only
- What Ryze AI can do with it
- Read orders to report revenue
- If you leave it out
- Revenue reporting is unavailable
| Scope | Level | What Ryze AI can do with it | If you leave it out |
|---|---|---|---|
| Content | Modify | Publish blog posts, create web pages, create and update redirects | Publishing fails |
| Information and Settings | Read-only | Read store details needed for publishing | Publishing fails |
| Products | Modify | Edit product and category SEO fields and custom URLs | Product edits are rejected |
| Orders | Read-only | Read orders to report revenue | Revenue reporting is unavailable |
BigCommerce documents that you cannot change the scopes or token of a store-level API account after it is created. To add Products or Orders later, create a new API account with all four scopes and connect again in Ryze AI.
The documented setup lists Products modify and Orders read-only as optional. Skip them and Ryze AI still publishes articles, which is a reasonable first step for a store owner who wants a blog and nothing more.
Product SEO fixes the agent makes
With Products modify, the agent can write to the SEO fields of products and categories. Reads and writes are separate tools, so a review pass can use only the read tool.
Page title
- What the agent can do
- Set or rewrite the title tag for a product or category
- Watch for
- Titles are visible in search results; review a batch before applying it
Meta description
- What the agent can do
- Fill empty descriptions and rewrite weak ones
- Watch for
- Write only what the product page actually offers
Search keywords
- What the agent can do
- Set the keywords field on a product
- Watch for
- These feed store search, so keep them short and real
Custom URL
- What the agent can do
- Change a product URL
- Watch for
- The old path gets an automatic redirect, so check the redirect list afterwards
Redirects
- What the agent can do
- Create a 301 from a retired URL to its replacement
- Watch for
- BigCommerce does not create redirects for channels that are not storefronts
| Field | What the agent can do | Watch for |
|---|---|---|
| Page title | Set or rewrite the title tag for a product or category | Titles are visible in search results; review a batch before applying it |
| Meta description | Fill empty descriptions and rewrite weak ones | Write only what the product page actually offers |
| Search keywords | Set the keywords field on a product | These feed store search, so keep them short and real |
| Custom URL | Change a product URL | The old path gets an automatic redirect, so check the redirect list afterwards |
| Redirects | Create a 301 from a retired URL to its replacement | BigCommerce does not create redirects for channels that are not storefronts |
BigCommerce's Redirects API creates redirects automatically when storefront URLs change, for channels of type storefront such as Stencil, Catalyst and custom storefronts. Marketplace and marketing channels do not serve storefront pages, so they get none.
What the agent cannot change
- Orders are read-only. The agent cannot edit or cancel an order.
- Thumbnails cannot use an external image URL, only a WebDAV path.
- One BigCommerce connection per workspace, so a second store needs a second workspace.
- Without the Products modify scope, product SEO edits fail. Without Orders read-only, no revenue figures.
The delete tool removes a blog post, web page or redirect by path. Set write and delete tools to ask for approval in your client until you trust a workflow.
Set up BigCommerce in Ryze AI
Setup takes one API account and one form. Ryze AI can use the connection from your next chat message.
Create the API account
In BigCommerce, go to Settings, Store-level API accounts, Create API account.
Set the scopes
Choose Content modify and Information and Settings read-only. Add Products modify and Orders read-only if the agent should edit product SEO and report revenue.
Copy the token and API path
After saving, copy the access token and the API path shown with it. The path looks like https://api.bigcommerce.com/stores/<store hash>/v3/. The token appears once.
Connect in Ryze AI
Open Integrations, click Connect on the BigCommerce card, paste the API path or just the store hash, paste the access token, optionally add the WebDAV username and password, and click Continue.
Pick the blog destination
If asked Publish to BigCommerce?, choose it to send new articles there.
The full walkthrough is in the Ryze AI BigCommerce guide.
Troubleshooting
Paste the API path or the store hash
- Cause
- The first field does not look like a store hash
- Fix
- Paste the full API path shown with your token
Enter both the WebDAV username and password, or leave both empty
- Cause
- Only one WebDAV field is filled
- Fix
- Fill both, or clear both to publish without thumbnails
Publishing fails or product edits are rejected
- Cause
- The API account is missing a scope
- Fix
- Create a new API account with the scopes above and connect again
BigCommerce WebDAV rejected the username or password
- Cause
- Wrong credentials, or the login password was used
- Fix
- Copy both from Settings, File access (WebDAV)
BigCommerce WebDAV is not reachable
- Cause
- A temporary failure
- Fix
- Retry in a few minutes, check WebDAV access for the user, or clear both fields
The post is live with no thumbnail
- Cause
- The upload over WebDAV failed
- Fix
- Check Post thumbnails on the BigCommerce card, reconnect with correct credentials, publish again
Claude or ChatGPT does not list the BigCommerce tools
- Cause
- The connector was added before BigCommerce was connected
- Fix
- Remove and re-add the connector so the tool list refreshes
| What you see | Cause | Fix |
|---|---|---|
| Paste the API path or the store hash | The first field does not look like a store hash | Paste the full API path shown with your token |
| Enter both the WebDAV username and password, or leave both empty | Only one WebDAV field is filled | Fill both, or clear both to publish without thumbnails |
| Publishing fails or product edits are rejected | The API account is missing a scope | Create a new API account with the scopes above and connect again |
| BigCommerce WebDAV rejected the username or password | Wrong credentials, or the login password was used | Copy both from Settings, File access (WebDAV) |
| BigCommerce WebDAV is not reachable | A temporary failure | Retry in a few minutes, check WebDAV access for the user, or clear both fields |
| The post is live with no thumbnail | The upload over WebDAV failed | Check Post thumbnails on the BigCommerce card, reconnect with correct credentials, publish again |
| Claude or ChatGPT does not list the BigCommerce tools | The connector was added before BigCommerce was connected | Remove and re-add the connector so the tool list refreshes |
Still stuck? Email Ryze AI support.
Use the same tools in Claude and ChatGPT
Add https://connector.get-ryze.ai/mcp as a custom connector and the BigCommerce tools appear next to your other Ryze AI platforms.
- In Claude, add the URL as a custom connector, pick the workspaces and start a new chat.
- In ChatGPT, add it as an app under Settings, Apps.
- In Claude, write and delete tools can be set to Needs approval under Customize, Connectors, Ryze AI, Tool permissions.
- In Ryze AI chat, the Tool approvals picker starts on Skip all approvals; choose Approve write and delete or Manual approve to change that.
The tool list comes from the Ryze AI app source. No workspace had BigCommerce connected when this page was checked, so the tools were not listed live. Confirm them in your client after connecting.
Other ways to do BigCommerce SEO
Edit in the control panel by hand
- Good for
- A small catalog or a one-off fix
- Limit
- Every product and redirect is a separate edit
Your own script on the BigCommerce REST APIs
- Good for
- Developers with a custom workflow
- Limit
- You build, host and secure it, and manage the API account yourself
Ryze AI
- Good for
- Blog publishing from a plan plus bulk product SEO
- Limit
- Thumbnails need WebDAV; orders are read-only
| Option | Good for | Limit |
|---|---|---|
| Edit in the control panel by hand | A small catalog or a one-off fix | Every product and redirect is a separate edit |
| Your own script on the BigCommerce REST APIs | Developers with a custom workflow | You build, host and secure it, and manage the API account yourself |
| Ryze AI | Blog publishing from a plan plus bulk product SEO | Thumbnails need WebDAV; orders are read-only |
For a store on another platform, see Shopify MCP with Ryze AI and the best MCP for Shopify. The full list of platforms is on the integrations hub.
Prompts to try
Start with read-only prompts, then move to writes once the output looks right.
Expect a table of products with the gap named for each.
Needs Products modify. Without it the write is rejected.
The read tool returns the redirects; you decide which to fix.
Needs Orders read-only.
Sources
Verdict
Use Ryze AI on BigCommerce when you want articles published to the store blog from a plan and product SEO fixed in bulk. Give it the two optional scopes only if you want product edits and revenue, and add WebDAV credentials if you want thumbnails. If you only need a handful of edits, the control panel is quicker.