Free Tools
Free tools for paid ads & SEO
A growing toolbox for marketers — calculators, generators and checkers that do the fiddly work in seconds. Free, no sign-up to try. Built by the team behind Ryze, the AI agent that runs your ads and SEO end to end.
Paid ads
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Google Ads Wasted Spend Calculator
Monthly and yearly cost of zero-conversion search terms, what it would buy at target CPA, and an A to F grade.
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Google Ads Account Score
10-question audit quiz: score out of 100, your band and the three habits costing the most.
Calculator→
Ad Metrics Calculator
Turn spend, clicks & conversions into CPM, CPC, CTR, CVR, CPA & ROAS — with benchmarks.
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Max CPA & Target ROAS Calculator
Find the most you can profitably pay per sale from your margin and AOV.
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Breakeven ROAS Calculator
The exact ROAS you need to break even at your margin.
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A/B Test Significance Calculator
Drop in two variants and see if the winner is statistically real.
AI tool→
Ad Copy Grader
Paste an ad and get a 0–100 score with specific, fixable feedback.
AI tool→
AI Ad Copy Generator
Conversion-ready headlines, primary text and CTAs for any platform.
Paid ads & SEO
SEO
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Free Backlink Checker
Any domain's referring domains, backlinks, domain rank, dofollow share and top links, from a live index.
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SERP Snippet Preview
Preview your Google listing and write titles & metas that fit.
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Schema Markup Generator
Generate valid JSON-LD for FAQ, Article, Product & LocalBusiness.
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Keyword Clustering Tool
Paste a keyword list and group it by topic and search intent.
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AI Alt-Text Generator
Upload an image and get SEO-friendly, descriptive alt text.
GEO
Skip the tools — let Ryze run it all for you
Ryze is an AI agent that writes, launches and optimizes your Google & Meta ads and handles your SEO 24/7.
