7 OpenClaw Skills for Paid Media
Seven free skills that replace your manual reporting, auditing, and optimization workflows across Google Ads and Meta Ads.
Feb 17, 2026Ryze AI Updates
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4 Ryze AI Prompts That Replace Your Entire Meta Lead Gen Reporting Stack
Copy-paste Ryze AI prompts for Meta lead gen: account audits, weekly reports, creative performance, and lead quality funnel analysis.
Feb 15, 2026ClawdBot + n8n: Manage 5,000+ Ad Accounts Automatically
An n8n workflow that connects to your Google and Meta ad accounts, runs AI-powered audits via ClawdBot, and delivers reports, emails, and alerts — automatically.
Feb 15, 2026AdGent — the first AI agent to manage paid ads
Discover how AdGent transforms paid media management by removing operational overhead and giving marketers the bandwidth to focus on strategy.
Jan 15, 2025AI-Powered Ad Management: Revolutionizing Digital Marketing
Discover how AI is transforming the way businesses manage their paid advertising campaigns, saving time and increasing ROI.
Jan 15, 2025Google Ads Optimization: Best Practices for 2025
Learn the latest strategies and techniques to optimize your Google Ads campaigns for maximum performance.
Jan 10, 2025Meta Advertising: Scaling Your Facebook and Instagram Campaigns
Master the art of scaling your Meta advertising campaigns with proven strategies and AI-powered optimization.
Jan 8, 2025Building an MCP integration for paid ads: Ryze AI's approach
Learn how Ryze AI built a universal MCP (Model Context Protocol) integration for paid advertising platforms. Technical deep-dive into interoperability, security, and automation architecture.
Jan 15, 2025How to automate PPC analysis with AI
Learn how to automate PPC analysis using AI tools and techniques. Complete guide to AI-powered campaign analysis, metrics tracking, and optimization strategies for better ROI.
Jan 15, 2025Mastering Negative Keywords and Ad Targeting
Learn how to master negative keywords and ad targeting to improve your campaign performance, reduce wasted spend, and increase ROI. Complete guide with strategies and best practices.
Jan 15, 2025These PPC Monitoring Tools Help You Catch Issues Early (2025 Guide)
Discover the best PPC monitoring tools to track campaign performance, catch issues early, and optimize your ad spend. Complete 2025 guide with tool comparisons and features.
Aug 14, 2025Do you have an analytical brain
If this sounds like you, then Pay-Per-Click (PPC) marketing could be a great area to explore as a career path. Plus it's a role that's in high demand by employers across industries as PPC becomes more integral to a company's lead generation and growth strategy.
January 15, 2025AI Tools for Google Ads That Improve Targeting and Reduce Wasted Spend
Managing Google Ads without AI is like trying to hit a target blindfolded. You might get lucky, but you’ll waste a lot of chances.
January 15, 2025The 13 Best Free PPC Tools to Save You Time, Money, & Sanity
PPC is the same way, you don't have to muscle through all the work online advertising entails on your own. There are PPC tools to help streamline your business's path to success on platforms like Google Ads, Facebook Ads, and more. If you're wondering What's the best PPC tool to use? you've come to the right place. Use this list of PPC tools as your go-to guide to all the free PPC resources you could be using.
January 15, 202512 Best PPC Competitor Analysis Tools [Free & Paid]
Discover the best PPC competitor analysis tools to help you stay ahead of your competition. Complete guide with tool comparisons and features.
April 11, 2025Best PPC Reporting Tools [Free & Paid]
Discover the best PPC reporting tools to help you track your campaign performance. Complete guide with tool comparisons and features.
April 11, 2025An Analysis of AI Overview Brand Visibility Factors (75K Brands Studied)
Discover the best PPC reporting tools to help you track your campaign performance. Complete guide with tool comparisons and features.
January 20, 2025How to Become a Google Ads Specialist
Learn how to become a Google Ads specialist. Discover what they do, required certifications, skills needed, and salary expectations.
June 4, 2025How to Become a Google Ads Specialist
Learn how to become a Google Ads specialist. Discover what they do, required certifications, skills needed, and salary expectations.
June 4, 2025A Beginner-Friendly Guide to Google Ads for 2024
Learn exactly how Google Ads work, what they cost, the formats available, and the steps to build high-performing campaigns even if it’s your first time.
January 15, 2025Ways to Maximize Your PPC Strategy
Learn how to maximize your PPC strategy. Discover what you need to know to get the most out of your PPC campaigns.
January 15, 20258 Free Tools to Find the Best Keywords for Your Website
Discover powerful free keyword research tools from Google to optimize your website content and improve SEO performance in 2024.
July 9, 202420 Best PPC Companies in 2025
Discover the top PPC companies that deliver measurable results through AI automation, machine learning bidding, and data-driven strategies to help businesses scale.
August 20, 2025What is a PPC Consultant? Your Complete Guide
Discover how PPC consultants can transform your paid advertising strategy, maximize ROI, and help your business scale through expert campaign management.
January 22, 2025SEMrush Pricing Guide 2025: Complete Breakdown
Everything you need to know about SEMrush pricing, plans, features, and whether it's worth the investment for your business.
January 22, 2025Google Ads Intelligence: Outsmart Your Competition
Master competitive intelligence for Google Ads. Learn how to spy on competitors, discover winning strategies, and dominate your market with data-driven insights.
January 22, 2025End SEO-PPC Silos: Unified Search Strategy for the AI Era
Break down the barriers between SEO and PPC to create a powerful unified search strategy that maximizes visibility, conversions, and ROI in the AI-driven search landscape.
January 23, 2025AI for Google Ads: The Complete 2025 Comparison Guide
Compare six leading AI-powered Google Ads platforms: Ryze AI, WordStream, Optmyzr, Adalysis, Opteo, and Marin Software. Find the right tool to maximize your advertising ROI.
December 6, 2025Ryze AI vs WordStream: Which Google Ads Tool is Right for You?
Compare Ryze AI and WordStream for Google Ads management. Discover which AI-powered platform is best for your business size, budget, and advertising goals.
December 6, 2025Ryze AI vs Optmyzr: Which PPC Automation Tool is Best?
Compare Ryze AI and Optmyzr for Google Ads automation. Discover which AI-powered platform offers better features for agencies and PPC professionals.
December 6, 2025Ryze AI vs Adalysis: Quality Score Focus vs Comprehensive AI
Compare Ryze AI and Adalysis for Google Ads management. Discover which platform is best for Quality Score optimization vs comprehensive AI automation.
December 6, 2025Ryze AI vs Opteo: Multi-Platform Power vs Google Ads Focus
Compare Ryze AI and Opteo for Google Ads management. Discover which platform is right: multi-platform AI automation or streamlined Google Ads-only focus.
December 6, 2025Ryze AI vs Marin Software: Next-Gen AI vs Enterprise Legacy
Compare Ryze AI and Marin Software for enterprise advertising. Discover which platform offers better cross-channel management and AI automation.
December 6, 2025Account Structure for the AI Era: Beyond the Alpha/Beta Model
The traditional Alpha/Beta account structure is dead. Learn how to restructure your campaigns for maximum machine learning efficiency in 2025.
December 29, 2025Ad Creative in the Age of AI Search: Visual vs Conversational
AI search is changing how ads are rendered and consumed. Discover the new rules for ad creative in a world where conversation is the primary interface.
December 29, 2025Ads in AI Assistants: The New Front Line of Marketing
Siri, Alexa, and Google Assistant are becoming ad platforms. Learn how to position your brand for discovery in the growing ecosystem of voice and text assistants.
December 29, 2025Ads in AI Browsers: Capturing Intent at the Source
AI-native browsers are disrupting the traditional search experience. Explore the new opportunities for advertisers to reach users directly within their browsing flow.
December 29, 2025Ads in ChatGPT: Monetizing the World's Most Popular AI
ChatGPT has officially entered the ad space. Here's everything PPC marketers need to know about targeting, formats, and performance in OpenAI's ecosystem.
December 29, 2025Ads in Claude (Anthropic): Privacy-First Conversational Advertising
Anthropic's Claude offers a unique, privacy-focused environment for advertisers. Learn how to reach highly engaged users without compromising on trust.
December 29, 2025Ads in Google AI Overviews: Navigating the New Search Layout
AI Overviews are changing the face of Google Search. Learn how to ensure your ads are seen and cited within Google's new conversational search experience.
December 29, 2025Ads in Google Gemini: Multi-Modal Advertising in 2026
Gemini is Google's answer to the AI revolution. Explore the multi-modal advertising opportunities within Google's most advanced AI platform.
December 29, 2025Ads in Grok (xAI): Real-Time Intent on X
Elon Musk's Grok is integrating ads on X. Learn how to leverage real-time intent and conversational search in the xAI ecosystem.
December 29, 2025Ads in Meta AI: Monetizing Your Conversations
Meta AI conversations now directly influence the ads you see across Facebook and Instagram. Learn about this massive new intent signal for advertisers.
December 29, 2025Ads in Microsoft Copilot: The Future of Productivity Ads
Microsoft Copilot is integrating ads into its productivity suite. Learn how to reach users in the flow of work with conversational advertising.
December 29, 2025Ads in Perplexity: Capturing Deep Research Intent
Perplexity's ad model focuses on deep research and information seeking. Discover how to position your brand as the authoritative solution in research-heavy journeys.
December 29, 2025AI Ad Copy Generators: What Actually Works in 2025?
Stop wasting time on generic AI copy. Learn how to use AI ad copy generators to create high-converting, brand-consistent ads at scale.
December 29, 2025AI Ad Scheduling: Dayparting for the Modern PPC Marketer
Manual dayparting is a thing of the past. Learn how AI-powered ad scheduling uses performance data to optimize your presence throughout the day and week.
December 29, 2025AI Advertising Measurement: From Incrementality to MMM
Measurement is more complex than ever. Learn how AI-powered frameworks like incrementality testing and marketing mix modeling help you find the true value of your spend.
December 29, 2025AI Advertising for Small Business: Leveling the Playing Field
Small businesses are using AI to compete with giants. Discover the affordable AI tools and strategies that are democratizing enterprise-grade PPC optimization.
December 29, 2025AI Audience Targeting: Predictive Models for Better Reach
Stop guessing and start predicting. Learn how AI-powered audience targeting uses behavioral data to identify your next customer before they even search.
December 29, 2025AI B2B Advertising: LinkedIn, ABM, and Lead Scoring
B2B advertising is being transformed by AI. Learn how to use machine learning to identify high-value accounts and score leads more accurately than ever before.
December 29, 2025AI Bid Management in 2025: From Rules to Real-Time Optimization
Rules-based bidding is dead. Learn how real-time AI bid management uses performance signals to capture every conversion at the optimal price point.
December 29, 2025AI Budget Allocation: Cross-Channel Optimization at Scale
Manual budget management is too slow. Learn how AI-powered budget allocation shifts spend between channels in real-time to maximize your overall ROI.
December 29, 2025AI Click Fraud Detection: Protecting Your Ad Spend
Click fraud is becoming more sophisticated with AI. Learn how to use AI-powered detection tools to identify and block fraudulent traffic in real-time.
December 29, 2025AI Competitive Intelligence in PPC: Staying Ahead
AI is the ultimate tool for competitive research. Learn how to use machine learning to identify competitor strategies and find new growth opportunities.
December 29, 2025AI Creative Testing: Multivariate Optimization at Scale
Creative testing is slow and expensive—but it doesn't have to be. Learn how AI-powered multivariate testing identifies winning creative combinations in days, not weeks.
December 29, 2025AI Cross-Channel Optimization: Unifying Search and Social
Search and social shouldn't live in silos. Learn how AI-powered cross-channel optimization unifies your strategy and budget for maximum performance across the funnel.
December 29, 2025AI Geo-Targeting: Local Advertising That Converts
Local advertising is more effective with AI. Learn how to use machine learning to optimize your geo-targeting and reach local customers at the moment of intent.
December 29, 2025AI Image Generators in Advertising: From Sora to Midjourney
Generative AI is transforming ad creative. Learn how to use AI image generators like Sora and Midjourney to create high-quality assets at a fraction of the cost.
December 29, 2025AI Incrementality Testing: Measuring True Value
Stop relying on flawed attribution models. Learn how AI-powered incrementality testing identifies the true value of your ad spend and helps you find the right budget level.
December 29, 2025AI Landing Page Optimization in 2025: Personalization at Scale
Landing pages shouldn't be static. Learn how AI-powered optimization uses performance data to personalize every visitor's experience for maximum conversion rates.
December 29, 2025AI Lead Quality Scoring in PPC: Improving Sales Efficiency
Not all leads are created equal. Learn how AI-powered lead scoring uses behavioral data to identify high-value prospects and prioritize your sales efforts.
December 29, 2025AI Local Advertising: From LSA to Google Maps
Local services advertising is being transformed by AI. Learn how to use machine learning to optimize your LSA and Google Maps presence for maximum local reach.
December 29, 2025AI Negative Keyword Management: From Reactive to Proactive
Manual negative keyword management is playing whack-a-mole with your budget. Learn how AI-powered pattern recognition and predictive blocking can safeguard your spend.
December 29, 2025AI-Powered Attribution: Useful Insights vs. Marketing Hype
Every attribution tool claims AI capabilities. Learn how to separate genuine value from fluff and build a measurement framework that actually works in a post-iOS 14.5 world.
December 29, 2025AI for PPC Agencies: Scaling Service Without Scaling Headcount
Learn how PPC agencies are using AI to cut management hours by 56% and increase ROI for clients while maintaining margins in a commoditized market.
December 29, 2025AI for PPC Agency Operations: Breaking the Growth Equation
Scaling an agency typically requires proportional hiring. Learn how AI tools can reduce manual campaign launch work by 60% and automate repetitive optimization.
December 29, 2025AI PPC Reporting: From Data Dumps to Actionable Insights
AI-powered reporting tells you why performance changed and what to do next. Learn how to automate insight generation and natural language data exploration.
December 29, 2025AI and Privacy-First Advertising: Post-Cookie Targeting
Nearly 47% of the web is unaddressable by cookies. Learn how AI-powered contextual targeting and first-party data strategies enable effective advertising without invasive tracking.
December 29, 2025AI Product Feed Optimization: The Hidden Lever in Shopping
Feed quality determines Shopping ad performance. Learn how AI transforms tedious manual feed work into automated, scalable title and description optimization.
December 29, 2025AI for E-commerce Product Feed Optimization
Product feeds power everything from Google Shopping to TikTok Shop. Learn how AI-powered optimization can improve discoverability and ROAS for your catalog.
December 29, 2025AI Remarketing: Personalized Re-Engagement That Converts
Retargeted users are 43% more likely to convert. Learn how AI transforms repetitive banner stalking into personalized, predictive re-engagement journeys.
December 29, 2025AI for Retail Media Networks: The Third Wave of Ads
Retail media is hitting $200 billion. Learn how AI is transforming advertising across Amazon, Walmart, Target, and Instacart with first-party purchase data.
December 29, 2025AI Search vs. Traditional Search Ads: Key Differences
AI search is fundamentally different from traditional search. Learn how intent signals, auction dynamics, and creative requirements are shifting for PPC marketers.
December 29, 2025AI for Small Business PPC: Levelling the Playing Field
AI tools are making enterprise-grade PPC optimization accessible to small businesses. Learn how to compete with bigger budgets using automation and smart targeting.
December 29, 2025AI Video Advertising: TikTok, YouTube, and Meta
Video is the most powerful ad format in 2026. Learn how AI is automating video production, targeting, and optimization across the major social platforms.
December 29, 2025AI Video Generators for Advertising: What Works in 2026
Generative AI is transforming video production. Learn about the top AI video generators and how to use them to create high-converting ads at a fraction of the cost.
December 29, 2025Automation Guardrails: Protecting Your Budget in an AI World
AI is powerful but not infallible. Learn how to set up robust guardrails to protect your PPC budget from automation errors and unintended spending.
December 29, 2025Brand Defense in the Age of AI Search
AI search is changing how users discover brands. Learn how to protect your brand presence and ensure accurate representation in AI-powered search results.
December 29, 2025AI-Powered Budget Allocation: Optimizing Your Spend
AI is changing how we allocate PPC budgets. Learn how to use machine learning to dynamically shift spend between channels and campaigns for maximum ROI.
December 29, 2025First-Party Data: Your Secret Weapon in AI Search
Cookies are dying, but first-party data is thriving. Learn how to leverage your own data to fuel AI-powered targeting and measurement in the new search landscape.
December 29, 2025The Future of PPC Work: Adapting to an AI-First World
AI is fundamentally changing the role of the PPC specialist. Learn about the skills and mindset required to thrive in the new AI-driven advertising landscape.
December 29, 2025How to Get Cited in AI Search: Strategies for 2026
Visibility in AI search results is the new SEO. Learn how to provide high-quality information that AI platforms will cite as an authoritative source.
December 29, 2025Google Performance Max: A 2025 Deep Dive
Performance Max is no longer a 'black box'. Learn the advanced strategies for optimizing PMax campaigns in 2025, from asset group optimization to audience signals.
December 29, 2025Landing Pages for AI Search: Converting Discovery into Action
AI search users have different expectations. Learn how to optimize your landing pages for the conversational search era, from information density to fast-path conversions.
December 29, 2025Match Types in 2025: From Keywords to Intent Clusters
Keyword match types are evolving. Learn how to navigate the shift from literal matching to semantic intent clusters and why broad match is the new normal.
December 29, 2025Measuring AI Search Ads: Beyond the Click
AI search requires new measurement frameworks. Learn how to track the true impact of your AI search ads, from conversational visibility to incremental conversions.
December 29, 2025Meta Advantage+: A 2025 Deep Dive
Meta's Advantage+ suite is transforming social advertising. Learn the advanced strategies for optimizing Advantage+ campaigns in 2025, from creative to targeting.
December 29, 2025PMax vs. Meta Advantage+: Which AI Powerhouse Wins?
Google PMax and Meta Advantage+ are the leading AI-powered ad solutions. Learn about the key differences between them and which one is right for your brand.
December 29, 2025Common PPC Mistakes in the AI Search Era
AI search is changing the rules of the game. Learn about the most common PPC mistakes to avoid and how to ensure your campaigns stay effective in the new landscape.
December 29, 2025The Ultimate PPC Tech Stack for 2026
Thriving in 2026 requires the right tools. Learn about the essential PPC tech stack, from AI-powered management platforms to creative production and measurement tools.
December 29, 2025Quick Wins in AI Search: Rapid ROI for PPC Marketers
Don't wait for the future. Learn about the quick wins you can implement today to improve ROI and visibility in the new AI-powered search landscape.
December 29, 2025Remarketing with Fewer Visits: High-Intent Strategies
AI search is leading to fewer site visits. Learn how to adapt your remarketing strategy to re-engage high-intent users who may never have clicked on your site.
December 29, 2025Restructuring Your PPC Strategy for AI Search
AI search requires a fundamental shift in PPC strategy. Learn how to restructure your campaigns, targeting, and creative for the conversational search era.
December 29, 2025Search Term Management in the AI Era: Beyond Negative Keywords
AI is changing how we manage search terms. Learn about the new tools and methodologies for identifying high-intent queries and protecting your budget from irrelevant spending.
December 29, 2025Testing in Low-Click Volume AI Search Environments
AI search is leading to fewer but more valuable clicks. Learn how to adapt your testing methodologies for low-volume environments, from Bayesian testing to creative experimentation.
December 29, 2025Video Ads in AI Search: Capturing Conversational Intent
Video is becoming a key format in AI-powered search results. Learn how to use video ads effectively to capture conversational intent and drive higher-quality engagement.
December 29, 2025AI for Google Ads: The Complete 2025 Comparison Guide
Ryze AI vs. WordStream vs. Optmyzr vs. Adalysis vs. Opteo vs. Marin Software. Which platform is right for your Google Ads strategy in 2025?
December 29, 2025Cheatsheet: Claude Code, MCPs, Skills, APIs — for us non-techies
You can code now too. MCPs, APIs, n8n, skills, agents, Clawdbot — explained for marketers.
February 2, 2026How to Use Claude for Google Ads Analysis
Learn how to use Claude AI to analyze your Google Ads data with 12 proven prompts. Compare CSV export vs direct Ryze AI connection.
Feb 4, 2026How to Set Up 10 AI Agents for Google and Meta Ads
Practical guide to setting up 10 specialized AI agents that audit spend, catch anomalies, shift budgets, and flag creative fatigue — with human approval before anything goes live.
Feb 8, 202630 Claude Skills for Google and Meta Ads
30 skills that plug into Claude and handle operational ad work — CPA diagnostics, wasted spend, budget modeling, creative fatigue, reporting, anomaly detection, and more.
Feb 9, 2026Manages all your accounts
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Creatives optimization
ROAS1.8x
CPA$45
ROAS3.2x
CPA$12
24/7 ROAS improvements
Pause 27 Burning Queries
0 conversions (30d)
+$1.8k
Applied
Split Brand from Non-Brand
ROAS 8.2 vs 1.6
+$3.7k
Applied
Isolate "Project Mgmt"
Own ad group, bid down
+$5.8k
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Raise Brand US Cap
Lost IS Budget 62%
+$3.2k
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Monthly Impact
$0/ mo
ROAS
3.1x
CPA
$23.4
Next Gen of Marketing
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